Re-evaluating something is to find new ways to understand its purpose. For almost two years, The NATIVE’s editorial team has committed to spotlighting new and nascent artists that have either picked up widespread attention, or we believe are on the cusp of a profile, or are darn good artists adding to the inventiveness of African pop music. We titled the column ‘Fresh Meat’, but that name is being revamped, as is our commitment to our mission to both be on the pulse of popular music and, also ahead of what’s happening today.
This edition of our monthly selection of Best New Artists will be titled ‘UNDER’ henceforth, a play on the word underground. Usually, the trope attached to underground music is its distance from mainstream success, however, the Internet has revolutionised music streaming and success at the click of a button. As such, the artists featured in this column are far from “under the radar,” each month, we’ll be introducing a talented spate of artists, from around the continent and diaspora, including those that you may have heard of before, and others you might never have heard of, but are on the cusp of their biggest moment.
‘UNDER’ is a celebration of young African artists who create without fear, of boundaries, of unacceptance, of the perception of what African music should sound like. This month’s edition, in addition to being dominated by talented women, celebrates the musical diversity of Afropop, including artists that make earworm pop tunes, silky R&B-influenced music, and an experimental electronic producer. The column name is new, but the purpose has only been renewed. Tap in if you wish to be that friend putting people unto good music or if you’re an A&R, looking for the next best thing, this is the group of artists you want to be paying attention to.
Solana
Solana’s music brings together a fusion of exciting sounds, executed through the luscious sheen of her voice. The 24-year-old received her early musical education in church, singing in choirs around Lagos. The 2000’s blog era was especially influential, as she listened to artists like Nicki Minaj and Drake who went on to inspire her seamless movement between genres.
Speaking to the NATIVE, Solana spoke about the period before the release of her debut EP. “I was just recording and stuff,” she says. “I was just trying to put stuff together basically. I wanted something to put out.” 2019’s ‘Fire’ turned out to be a noteworthy introduction to Solana’s skillset, a dazzling immersion into ten songs. Emblazoned on the cover is a close shot of her face, her pearl eyes intense. That mood follows into the music, whether on the boisterous “Bad Energy (Japa)”, where she bigs up her paper chase with a skittering cadence familiar among versatile rappers, or on the affecting “Love Song”, which begins with a Spanish guitar solo and segues into an expressive, hair-down song about living her life to the fullest. “If you feeling down, you tap into this higher life,” she sings with the purposefulness of a street preacher.
Demonstrations of Solana’s brilliance are abound elsewhere; “Far Away” is a dreamy-eyed account of young, lost love, uniting on wax with fellow emPawa artist Joeboy. Her lyrics engage everyday expressions, but the energy comes from her vocals, a voice as luminous as water crystals shimmering under the moon. Last year, she released a two-pack single, collaborating with Killertunes and Victony on “Badder” and “On My Way” respectively. “Because it is coming from me,” says Solana when asked about the peculiar quality in her music. “I have a lot of things to say and there are people that want to listen”.
Emmanuel Esomnofu
Uncle Waffles
Except you’ve been off all social channels for the past few months, you’d have at least one clip of a young female DJ thrilling a gathering of young sweaty bodies swaying and rocking as though under the grip of a spell. When performing she alternates suavely between spinning disks and punching keys on her deck, entertaining the crowd with smooth dance moves and working the crowd into a frenzy with spirited hype-chants. This DJ is Uncle Waffles.
Since the start of her career, her popularity has exploded exponentially. As the days unfurl, her presence burgeons, sprawling steadily like a wildfire. Even global superstar Drake has taken note of the South African artiste and endorsed her— he followed her on Instagram last year and recently appeared on her Instagram live session. Recently, Uncle Waffles announced her official foray into music with the release of her debut single, “Tanzania” and her debut EP which will be released this weekend.
“Tanzania,” is a self-produced Amapiano number that sees the performer singing in her mother tongue, over an infectious production, giving listeners and fans an insight on what to expect on the talent’s debut. Outside music, the show-stopping icon does some modelling work and is a strong voice advocating for mental health issues. She’s particularly passionate about mental health advocacy given that she has suffered anxiety disorder in the past.
Chibuzo Emmanuel
Babbz
In a soundscape defined by boisterous percussion, elaborate melodies and braggadocious lyrics, Babbz is among the elite spate of nascent voices putting their spin to Afropop and pushing for the diversity and inventiveness of the sound. In 2019, he made his official dip in the water with his debut single “Ma Lo”. “Ma Lo” transposes the thrill of hearing an inspired work-in-progress. Even on the raw production, his distinctive style is immediately obvious— he rallies shimmering guitar melodies, sparse punchy drums, pixelated bass underscores and furnishes these with his lustrous vocals.
Two years later, he doubled down with his second single, the KD assisted “Lagos”. On the song, his outré disposition becomes even more lucid. He fuses his archetypal sound with bouncy Dancehall influences, masks his vocals with billowing robot-like auto tune effects, and constructs an elaborate montage of the bustling Lagos City with piquant melodies. This year, he took a step towards the powerhouse he is capable of becoming, after he released his debut EP ‘Pineapple Juice,’ under the auspices of Dr Sid’s Zero Gravity Records.
On this project his growth is palpable, he strikes a delicate balance between raw experimentation and a future-facing refined sound. Staying true to his core he creates an exciting amber-hued salacious tableau. Rallying an eclectic gamut of sounds and melding them with his quintessential soulful guitar-inflected sound, he explores themes ranging from love to lust and the grey in-between, using astute storytelling and impassioned crooning to this effect.
Chibuzo
Kenah
Rap might be a lyrical genre, but ingenious musicians are finding ways to rope in the melodies. 21-year-old Kenah is inspired by musicians like Juice WRLD and Nasty C, but her first love was Justin Bieber, whose lucid songwriting and vocal approaches made her want to create songs. She was born in the southeastern state of Enugu, but moved to the bustling city of Lagos when she was around fourteen years old, expanding the music she was exposed to.
In 2018, shortly after enrolling into the University of Abuja as an undergraduate of Theatre Arts, Kenah formed bonds with other musically-inclined people. “That was when I decided that I wanted to do music professionally,” she said to the NATIVE. Her first song was released with the assistance of producer friends, acclaimed around the campus community. Her trajectory fast-tracked in the next couple years, and in 2020 a number of excitable freestyle clips got her a record deal with JustJojo Entertainment, a UK-based company owned by a woman.
Making the most of 2021, Kenah released her debut body of work, titled ‘3:05 Musing.’ With seven songs, its themes of self-confidence, romantic love, denial and luxuriating ease will be familiar to anyone who has lived through early 20’s life. Her voice has the refreshing quality of warm milk, contributing to every song’s appeal. “3:05am” has all the markings of a centrepiece record, capturing visceral shades of young expression. Over bouncy production Kenah alludes to her come-up, how she’s defying the odds. Her bars are remarkably vivacious yet introspective. “Been here for so long, now they detecting my flaws/ I’m not insecure, but I’m pushing them out of the door,” she raps. On the brooding “Closer,” she alternates between singing and rapping, hitting exciting peaks with her vocal runs and lyrical precision. Later that year she put out “Player”, flaunting her ability to shine on percussive Afropop production. Kenah’s working on new music, which will no doubt be “unique,” she says, “because I connect with my lyrics, I connect with hearts with how I put out my songs. Every single song I write, it comes deep from my heart.”
Emmanuel
Khaid
Only a few months ago, Khaid was relatively unknown, releasing only a handful of singles and freestyles on his social media. These freestyles, all of which are averaging around 200K views on his Instagram, were bold and daring collages of his eclectic music style ranging from Hip-Hop/Rap to Trap, R&B and more, delivered with crisp lyricism and clear-cut delivery. While they introduced listeners to his style, Khaid’s sparse canon of work also placed him front and centre in the eyes of industry insiders, including some of its biggest names such as Don Jazzy, D’Prince, and more. Eventually, this landed Khaid his breakthrough when he signed a deal with Sydney Talker’s newly minted record label, Neville Records, becoming the first artist under its roster.
Currently, the Lagos-based singer has only one official release in his discography, his breakout single “WITH YOU” which has garnered over 980k plays on Spotify alone. The mid tempo Afro-trap record finds the artist chanting romantic lyrics to his love interest, lyrics such as “Having fun times with the girls but I just wanna be with you/I’m riding in my new escape say baby let me die for you”. In a similar fashion to his freestyles, the record peaked on TikTok and became a viral hit. Khaid’s social media savvy is another welcome string to his bow.
Speaking with the NATIVE, he shares of his music: “I think my story basically, the struggles that I’ve been through. and mood, and the environment also inspires me but if it comes what inspires my writing, it’s my story.” Already, Khaid is teasing new music, sharing teasers and clips with his followers on social media including his recent Instagram post which features a snippet of him putting his unique spin on Rap by fusing it with a range of other genres including Afropop and R&B. This method of testing new material with his day one fans seems to be paying off, as anticipation is rife for his new single and his debut project, which we’re told is already in the works. With promise of new music, sometime soon, Khaid shares tells us, “My EP is more of trap songs. I’m trying to make trap music an essential part of Nigerian music so people won’t be afraid to do it and I believe releasing this tape will do it.”
Wonu Osikoya
Coco Em
East Africa’s Electronic and Dance music scene is teeming with innovators and boundary-pushing creatives. At the end of the previous decade, Coco Em emerged as one of the high-flying mainstays of the scene, making a name for herself as a DJ capable of enveloping mixes and with a wide-ranging musical taste. The latter is due to her formative years, which exposed her to disparate influences like Koffi Olomide, Madonna, Missy Elliott, and more. Also, before taking to the decks, Emma Mbeke Nzioka was a photo-journalist and budding filmmaker, giving her a widescreen flair she applies to her musical endeavours.
Having established her DJing bonafides, Coco Em is letting audiences in on another layer of her creativity with the impending release of her debut EP, ‘Kilumi.’ Created during the peak pandemic lockdown of 2020, the 7-track tape will introduce listeners to the producer’s inventive take on the electronic fusion of influences like Rap, Grime, Amapiano, Afro-house and more. The sample of what to expect is small but enticing, with Coco Em’s compositions on pre-release tracks proving to be sparse and searing.
Lead single “Land (Black) First” sets a caustic groove beneath politically-charged quips, while “Winyo Nungo” is Drum N Bass-inspired. Featured on last year’s Place: Nairobi, a compilation album featuring leading lights of Kenya’s electronic scene, “2021” is more abstract, a Glitch track with a sequence of streaking synths and white noise in multiple loops. There’s some serious range in just those three tracks, making it impossible to not be excited by what Coco Em’s catalogue will mean for African electronic music as it continues to grow.
Dennis Ade-Peter
Layzee Ella
One of the surest ways to get your music to the right ears in the music industry today is by turning to social media. Across the years, we’ve seen social media act as a powerful tool to bring artists closer to their audience, by passing industry gatekeepers and garnering organic attention. Singer, songwriter and rapper Layzee Ella began releasing freestyle covers in 2017 and a year after, she released a freestyle to Burna Boy’s “On The Low” which garnered the attention of many. This inspired Layzee to release more covers and along the way, she delivered her first official single, “Sober” in January 2020.
Last year, she shared with listeners her debut EP ‘When The Lights Go Off’, a 6-track collection of love songs which sees the artist making a rather defining statement and visualising the experiences of a Gen Z artist, trying to make sense of situations which may arise. The EP gives listeners a feel of a distinctive sound, where she speaks on matters such as love, romance and more, as she draws production influences from Trap, fusing it together with Soul and Afrobeats. The tape features standout tracks “Body On Me” and “Somebody”, both of which are mid paced, catchy numbers which finds Layzee expressing her most intimate desires. The artist also draws inspiration from other soundscapes, including R&B, TrapSoul and more. Layzee Ella is currently working on another project, ‘Girls Don’t Need Love’ which is set for release later this year.
Wonu
Featured image credits/NATIVE
Editors note: Uncle Waffles’ nationality has been corrected to Swazi. We apologise for any inconvenience.
The SA house music pioneers are back with a deeply moving and rhythmic new release.
South African house music pioneers, Black Motion, are back with a deeply moving and rhythmic new release...
South African house music pioneers, Black Motion, are back with a deeply moving and rhythmic new release titled “Khululeka.” True to its meaning in isiZulu— “be free” or “find peace”—this track is an anthem of liberation, urging listeners to let go, embrace love, and heal through the power of music.
With their signature percussion-driven melodies and the soul-stirring vocal chants of King Monopoly, “Khululeka” transcends the dancefloor. It is a spiritual and emotional journey, carrying an energy that is both uplifting and transformative. Whether in personal reflection or in the collective movement of a crowd, the song invites listeners to surrender to its message and rediscover love—both within and around them.
Since their formation in 2010 in Soshanguve, Black Motion—made up of Murdah Bongz (born Robert Mahosana), and Thabo (born Roy Thabo Mabogwane)—has become a dominant force in global house music. Their debut single, “Banane Mavoko,” put them on the map, and their albums, including the gold-certified Fortune Teller and the platinum-selling Ya Badimo, have cemented their status as pioneers of the genre. Their collaborations with artists like Oskido and Black Coffee, along with accolades such as multiple South African Music Awards (SAMAs), have solidified their place at the forefront of African electronic music.
Over the years, Black Motion has partnered with brands like Ballantine’s, Sony Xperia, and Coke Studio, and they are looking to partner with more under their new label Intascore, expanding their influence beyond music. With a combined social media reach of over 2.2 million followers, their music resonates with audiences worldwide, uniting people through rhythm, culture, and movement.
Following the release of '888', Kemena reflects on artistic evolution, self-acceptance, and balancing...
A little over two weeks after the release of his first project of 2025, Kemena and I sat down to discuss the...
A little over two weeks after the release of his first project of 2025, Kemena and I sat down to discuss the joys of creating art, the clarity that powers ‘888,’ and the freedom he found in surrendering to his path. Even though we were speaking virtually, his presence feels steady. He is speaking with the quiet confidence that defines his music–intentional yet fluid, deeply personal yet resonant. Over the years, his artistry has evolved, shaped by a desire for creative independence and the pressures of an industry that often demands compromise.
With ‘888,’ Kemena has reclaimed his space. The project neither chases the mainstream nor rejects it; instead, it exists on its terms, rooted in self-assurance. Across seven tracks, he weaves through stories with a sharp lyrical style and layered production, a testament to an artist fully in tune with his craft. In many ways, ‘888’ feels like an arrival—not to the commercial peak the industry might expect, but to something more valuable: a place of artistic certainty.
Standout tracks like “Rainy Day” and “Bola” remind you that Kemena is a storyteller in more ways than one. On “Rainy Day” he flexes his production prowess but the summery vibe of the song does not blunt the sentimentality of his lyricism. With “Bola,” Kemena taps into his element, deploying witty puns and his brilliant approach of social commentary and “I’m not mad, just hungry” is as relatable as it is envy-worthy—to be so intertwined with a lover that they can complete your lines.
Totaling seven tracks with a runtime of 16 minutes, ‘888’ is brief but expansive, a collection of ruminative thoughts, nimble melodies, and declarations of self-assurance. There is no hesitance in Kemena’s voice when he speaks about the album, no lingering doubt about whether he made the right choices, which is the same confidence he’s communicating in “You don’t need me”. ‘888’ is the product of someone who knows who they are and, more importantly, knows that they do not have to prove it to anyone. From the powerful declaration of “I Will Never” to the easy groove of “Evelyn’s Vibration,” the album takes you on a journey. It is a return to himself, a rekindling of the mindset he had before industry expectations clouded his creative instincts. It is also reminiscent of ‘Bond,’ the project that first put him on the radar of music lovers.
“I made ‘Bond’ as a student,” he reflected during our conversation. “I wasn’t trying to be anything. I just wanted to make music. And then all of a sudden, people started calling me—people I never expected. That was how I got into songwriting for other artists. But somewhere along the line, I forgot what it felt like to make music just because I wanted to.” When I asked him how he found his way back, his answer was certain: “I stopped overthinking. I just made what felt right.”
Our conversation, lightly edited, follows.
‘888’ just dropped. How are you feeling?
I feel cool. It’s been nice. I feel like a celebrity, to be honest. I’ve done a couple of interviews already, and I feel like I’m saying the same thing over and over again. But that’s a good thing, right?
‘888’ feels different from ‘Guitars and Malaria.’ Did you approach this project differently?
‘888’ feels like me making music the way I want to again. With ‘Guitars and Malaria,’ there were a lot of industry conversations and people saying, “Work with this guy, collaborate with that person, do this to make the music more commercial.” I don’t regret making that album, but looking back, I think I was trying to fit into something instead of just being myself. I wouldn’t say I lost myself completely but, I lost the balance between the business and my authenticity. I started to feel like my music wasn’t valid unless it was getting industry attention. And for a while, I was chasing that. I was doing what I thought I should be doing, instead of what I wanted to do. I had to learn that I’m probably a project artist. I needed to stop feeling like my music wasn’t enough just because it wasn’t ‘blowing up.’
I started thinking about why people liked ‘Bond’ and, back then, I wasn’t overthinking it. I was a student just making music because I loved it. I wasn’t trying to force anything. But then, suddenly, things started happening—I started getting calls from people I never expected. That’s actually how I got into songwriting for other artists. People in the industry heard ‘Bond,’ reached out, and asked me to write for them. And before I knew it, I was deep in that world. But in the process, I started to forget what it felt like to just make music for me.
Was there a specific moment that made you realize you needed to return to that authenticity?
Yeah. At some point, I just stopped overthinking. I realized [that] I didn’t have to prove anything to anyone. I didn’t have to chase industry validation. I could just make what felt right. That’s where ‘888’ came from.
One of the things that stands out about your music is how it feels both deeply personal and universally relatable. Do your lyrics come from lived experiences?
Not exactly. I think the way my music is put together—the energy, the emotions—is influenced by what I’m going through at the time. But the actual content? Almost none of it comes from my personal life. I don’t write songs like, “Oh, this happened to me, let me put it in a song.” Instead, I take a feeling, a perspective, or something I’ve observed and build a fictional story around it. I also like humor. I like to be witty, to play with words in a way that feels natural but unexpected. That’s always been part of my music.
That makes sense. Your lyrics often have a layered meaning like they say one thing on the surface, but there’s a deeper story underneath.
Exactly. I like to phrase things in ways that make people stop and think. I want someone to hear a line and go, “I’ve thought about this before, but I never knew how to put it into words.” Or sometimes, I just want the music to feel good. It doesn’t always have to make sense, it just has to resonate.
Would you say that’s why artists like Omah Lay and Jon Bellion resonate with you? Because they do something similar with their songwriting?
Yes! Jon Bellion especially. His music is almost like sermons sometimes. He says things in a way that makes you pause and reflect. Like in “Conversations with My Wife,” when he sings, “What if all the things I’ve done were just attempts at earning love? Cause the hole inside my heart is stupid deep” That’s the kind of songwriting that gets to me. That’s such a simple way to express love. He could have said it in a hundred different ways, but he chose that one. That’s what I admire. Not just what they’re saying, but how they say it.
That approach is very present in your music, especially in ‘888.’ What’s your favorite lyrical moment on the album?
It’s a conversation. It’s not one person talking. On ‘I will never,’ there’s this part where one voice says, “The things you want for me, I want it too. The things you like for me, I like it too.” And then another voice—almost like a god-like figure—responds: “Hope you know that I would never say something I don’t mean.” That moment feels special to me. It’s basically a prayer, but I don’t like to box my lyrics in, I keep it open-ended.
With the album it feels like you weren’t just making music but you were reclaiming something. Would you say this project is a turning point for you?
Yes, I think so. It’s not my first turning point, though. ‘Bond’ was the first one. ‘Bond’ was the project that put me in rooms I never expected to be in. Before that, I was just a student making music. Then, suddenly, people were calling me—people I respected. That was how I got into songwriting for other artists. But then, in trying to navigate that world, I lost a bit of myself. ‘Guitars and Malaria’ was me trying to find that balance, and ‘888’ is me realizing that I don’t have to balance anything, I just have to be.
You’ve mentioned that you’re at peace with not chasing commercial success. Is there a part of you that wants mainstream recognition?
If it comes, great. But I’m not going to force it. I know how the game works. I’ve written for big artists, so I know the kind of songs that work in that space. And if I wanted to, I could sit down and make those songs. I could make music that fits neatly into what’s trending. But that’s not why I do this.
Does songwriting for other artists help you keep your music pure?
Yes! That’s a big part of it. Since I also write and produce for other artists, I don’t have to rely on my music to pay my bills. That takes a lot of pressure off. It means I can release what I want, when I want, without thinking, “Will this chart? Will this go viral?”
That freedom must be refreshing.
It is and it’s why I don’t overthink my releases anymore. I’m constantly creating. So when something feels ready, I put it out. I don’t have to wait for industry validation or the “perfect” timing.
What does that mean for the future? More projects?
A lot more. I’ve realized that my way forward is to just keep giving. The Lord has put me in a position where I can create without stress, so that’s what I’m going to do. No long breaks. No holding back. I’ll just keep releasing.
What is the biggest takeaway from ‘888’ for you?
That you don’t have to force anything. Whether it’s love, creativity, or success—what’s meant for you will come when you’re aligned with yourself. And if you have to fight too hard to keep something, maybe it was never really yours to begin with.
In a reversal of events at the turn of the 2000s, Afropop is profoundly reshaping the texture of music...
Over the last two and a half years, some of Afropop’s biggest stars have denounced the genre to advance...
Over the last two and a half years, some of Afropop’s biggest stars have denounced the genre to advance their personal agendas. In a wide-ranging interview from 2023 with Apple Music’s Zane Lowe just ahead of the release of his last album, ‘I Told Them…,’ Burna Boy derided Afrobeats for a perceived lack of contextual subject matter. “Afrobeats, as people call it, it’s mostly about nothing, literally nothing,” he said. “There’s no substance to it. Nobody’s talking about anything. It’s just a great time, it’s an amazing time. But at the end of the day, life is not an amazing time.”
Just a few months later, Nigerian music superstar, Wizkid, also disavowed the genre, claiming that he was not an Afrobeats act and that his then-forthcoming album, ‘Morayo,’ would not be an Afrobeats album as he considered the genre – and the classification it infers – too limiting for the type of music he made. Predictably, fans were incensed by both artists’ stances and the casual dismissal of the genre that their statements invited. What was almost lost in the whirlwind of that discourse is that for all the attempts to capture the totality of African music under the loaded ‘Afrobeats’ label, African music has never been just one thing; and, in that spirit, Afrobeats itself has always been all-welcoming of a multiplicity of influences and styles.
From its earliest iteration, Afropop has always been a potpourri of sounds that took influences from various parts of the Black diaspora and distilled them with an African sensibility. The work of early Afrobeats pioneers like Junior and Pretty is a direct descendant of the burgeoning Hip-Hop blueprint of the ‘80s; while the early 2000s popularity of Ajegunle-based rabble-rousers like Daddy Showkey, Danfo Drivers, and African China occurred tangentially to the rising profile of Reggae on a global scale. The mid-2000s to early 2010s saw the arrival of several dulcet-toned singers like Banky W and Tiwa Savage rooted in the R&B and Soul traditions, introducing a slicker dimension to Nigerian popular music. As always, homegrown stars adapted these foreign styles for their own market while continuing to work on a distinctive style that centered genuine indigenous expression and ingenuity.
Over the years, the fruit of those experiments has ripened to produce a scene that’s bustling with life and talent. As the genre has attained global attention, many sub-genres have come to the fore, showcasing the depth of African music on a global scale. If Wizkid’s sonorous melodies and unbeatable charisma made him the sun of Afrobeats in the 2010s, Olamide’s militaristic bars and Pop anthems rooted in their street sensibilities mark him out as the genre’s moon. It was on Oamide’s back that a nascent indigenous rap circuit rested. Taking the mantle of DaGrin, the Bariga-raised rapper who helped institutionalize rapping in Nigerian languages with cult classics like “Eni Duro” and “Voice Of The Street.” Along with the effort of other stars like Reminisce, Phyno, Lil Kesh, and CDQ, the indigenous rap movement gained steam and, recognizing the Nigerian market’s zest for melodies, soon morphed into Street-Pop, a distinct hybridization of local genres like Fuji, Apala, and Highlife.
Inspired by the work of their forebearers, a new crop of artists have taken Street-Pop to new heights. Zlatan and Naira Marley served as a transitory generation; together with Rexxie, they patented a more melodic take on Street-Pop while infusing a devil-may-care disposition that launched them to the top of Nigerian music. It is fitting that Olamide was the one to hand the baton to Asake, the biggest Street-Pop star of the moment. Similar to the YBNL head’s legendary album run, Asake has released three albums and one extended play in three years, each coming out to a world paying more and more attention to his work. Impressively, Asake has also established himself as a global touring star, regularly playing sold out arena concerts across the world with a music style that is rooted in Yoruba oral tradition.
Asake is not spreading the Street-Pop gospel alone, though. Ikorodu star, Seyi Vibez, has also grabbed mainstream attention for his gritty take on the genre. Initially a divisive figure, his 2023 song, “Different Pattern,” saw him reach a new level of cultural relevance in 2024 and his new extended play, ‘Children Of Africa,’ arrived in February 2025, marking a new era in his career. The yearning for a reclamation of cultural heritage that has created a Street-Pop golden era has not evaded other parts of Nigeria. Shallipopi’s drawling, sprawled-out sound mimics the playful pulse of South-South pidgin while Jeriq, hailing from Nigeria’s South-East, has emerged as one of Nigeria’s most acclaimed rappers. Outside Nigeria, there’s a yearning in Ghana to preserve the purity and history of its Highlife genre, an elemental component of Afrobeats. British-Ghanaian producer, Juls’, ‘PALMWINE DIARIES’ and ‘High Life Sessions,’ both pulsate with the beguiling riffs of the storied genre while the work of Nigerian brother-duo, The Cavemen, is reintroducing Eastern Nigerian highlife to a new generation of listeners.
A youth-led zest for exploration outside the framework of Afropop has also produced a sub-culture that rejects the tenets of mainstream conservatism. Beginning as a band of friends and collaborators who prioritized freewheeling experimentation, Alte music has emerged as one of the most important sonic evolutions of the last two decades. First championed by OG pioneers like DRB Lasgidi, LOS, and Show Dem Camp, the Alte community drew in left-field thinkers and madcap auteurs setting the stage for a new generation of stars to emerge from the depths of SoundCloud circa 2016. In the hands of stars like Odunsi (The Engine), Cruel Santino, and Lady Donli, the Alte experiment reached an unprecedented level of critical and commercial success.
Odunsi’s ‘rare.,’ throbbing with influences from ‘70s Disco and Funk, sits in the canon of great Nigerian debuts and Lady Donli’s ‘Enjoy Your Life’ artfully melded Folk music with Afrobeat and Soul across its 15 tracks. Taken along with the work of producers like GMK and Genio Bambino, these acts built a community that successfully created the blueprint for a sound that reflected the tensions and joys of younger Nigerians who saw life in a specific fashion. It even took flight beyond the borders of Nigeria with a young Amaarae cutting her teeth working alongside some of the most prominent names in the Alte community. The inventiveness and clarity of vision that the community prioritises is evident across both of the Ghanaian-American artist’s albums, ‘The Angel You Don’t Know’ and ‘Fountain Baby.’
In a reversal of events at the turn of the 2000s when Afropop was heavily influenced by outside sounds and genres, music from the continent is profoundly reshaping the texture of music outside its borders. Much like how the Windrush Generation and other immigrants from the West Indies helped to introduce Britain to Reggae, Dancehall and Soca, generations of African immigrants are making music that signals their African heritage, with Afropop as a base influence. The rise in popularity of African sounds has helped UK artists mesh the lingo and sonics from the continent into their work, creating a new genre referred to as Afroswing. Taking influences from Afrobeat, Dancehall, and Grime, Afroswing is distinctive for its use of lyrics from Africa with British rapper, J Hus, credited as one of its pioneers. Songs like J Hus’ “Did You See,” Ramz’s “Barking,” and Not3s’s “Aladdin” signal to the sound of the homeland and speak to Afrobeats’ incredible stride to global popularity as a base reference point for global Black music.
Nearly a decade out from “One Dance,” the Drake, Wizkid, and Kyla collab that pushed Afropop into a different stratosphere, the genre is in safe hands with several stars emerging across different sub-genres that speak to our past, present and future. It is perhaps more than the pioneers imagined when they were making music all those years ago, but all the roads have led here to Afropop being a global sensation that offers various forms of expression to a watching world. There are no limitations on what can be done within the genre, that sense of open-endedness and possibility was always our strength, and it’s why Afropop will stand the test of time.