See La Même Gang’s music video for “Yaa Baby”
Mixing the hip and the traditional.
Mixing the hip and the traditional.
The first thing that strikes you about “Yaa Baby”, off La Même Gang’s ‘La Même Tape‘ project, is the brilliance of Nxwrth’s production. His tactful fusion of futuristic electronic synths with antique traditional drum riffs takes listeners to the dancefloor even before KwakuBs and $pacely contribute vocals as they try to charm their love interests singing; “Look How You Come My Way, You Make Me Feel Some Way/ My Heart Dey Andele”.
The video David Duncan directs mirrors the song’s playful marriage of past and present with the market set where the members of the La Même Gang are seen trying to win the affection of their love interest. Ordinarily, their hip clothing, against the backdrop of the market scenery should seem like a disconnect. But with “Yaa Baby” playing as the soundtrack of their exciting performance—from staged flash-mobs to dancing the quickest shaku-shaku ever—La Même Gang capture the essence of Afropop: mixing the hip and the traditional.
Watch the video for “Yaa Baby” below.
Featured Image Credits: YouTube/La Même Gang
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