Lojay’s Debut Album, ‘XOXO,’ Is A Collage Of Feelings

‘XOXO’ arrived with 14 tracks, and a couple of complimentary features from the likes of Tyla, Victony and Colombian singer and producer Feid.

Lojay’s debut album ‘XOXO’ is finally here. The long-awaited project, which had been pushed back on a number of occasions, was initially slated for a late August release after the Grammy-nominated singer first announced its imminent arrival in July. ‘I put my heart into this,’ he shared on social media shortly after the album’s release at midnight. ‘I hope you all love it as much as I loved creating this body of work.’

The “Monalisa” crooner had been working his way up to this moment all year long, building significant momentum behind what’s undoubtedly one of the more anticipated Afropop projects in recent memory. The album’s lead single, “Somebody Like You,” arrived in February, and it was followed up by the Odeal-assisted “Mwah,” which came just two months after. 

The album’s third single, “Tenner,” arrived with the album’s official announcement in July. A few weeks later, the singer showed up on Adekunle Gold’s “Bobo,” delivering the song’s standout verse before appearing on frequent collaborator Sarz’s latest release ‘Protect Sarz At All Cost.’ He also announced an upcoming tour to support his new album, kicking off with a show in London on November 18th. 

 

‘XOXO’ arrived with 14 tracks, including the pre-released singles, and a couple of complimentary features from the likes of Tyla, Victony and Colombian singer and producer Feid. Tracks like “Memories,” the duet with the South African popstar, “Shiver,” “Suru,” and P.Priime-produced closer “Alright” are instant standouts on the album. 

Aside from P.Priime, who the singer seemed to have developed a fruitful creative relationship with of late, Lojay enlists a a host of other producers like Black Culture, Louddaaa, TSB, Sarz, SKY, to help bring his debut album to life. 

Listen to ‘XOXO’ here

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