Whisky brand, Chivas Regal and luxury Parisian fashion house, Balmain have collaborated to create a special limited edition bottle. The partnership, which sees two legendary houses coming together, is built on the authentic fusion of heritage, boldness and innovation.

 

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Born out of the defiant and bold attitude of both brands, the limited edition Balmain x Chivas XV bottles embrace the essence of luxury French fashion and iconic Scottish whisky. The limited-edition bottles which were released globally in October are not for sale and feature extremely limited and individually numbered gold bottles. The bottles are also adorned with metallic armour and chains, which is a nod to Balmain’s signature runway pieces. FYI – There are currently only 100 of these limited-edition bottles in Nigeria which will be given to individuals who embody the essence of both the Chivas and Balmain brands.

To celebrate the partnership last week, in Lagos, Nigeria, both brands teamed up for a legendary one-night experience titled “Armour for the Night,” with appearances from a number of talented Gen Zers and millennials known for breaking convention, defining popular culture and fashion, and celebrating success, AKA the Hustle Gen. This exciting collaboration finds Chivas Regal departing from the old guard and forging a new future that centres the Hustle Gen at its forefront.

Speaking about the collaboration, Elizabeth Anthony, the brand manager for Chivas Regal Nigeria shared:

“This partnership brings together two legendary houses that are united by their distinctively defiant and bold attitudes and brings a bold new take on the meaning of modern luxury. Those familiar with the Chivas brand will know it stands for success and we keep looking for ways to align with like-minded brands and individuals who define and celebrate success on their own terms. With this, we are beyond excited to leverage this collaboration to celebrate the new direction for Chivas in Nigeria, as the luxury whisky for the Hustle Gen.”

Also speaking on the collaboration, Oliver Rousteing, Creative Director, Balmain said,

“Just like Balmain, Chivas has always adhered to the highest standards with neither house being afraid to push boundaries and break with outdated conventions. Those already familiar with the Balmain universe will note that this unique collaboration includes a signature motif of the house—the oversized golden chain. Whenever I’ve included that eye-catching adornment in my collections, it has served as a bold symbol of the defiant spirit of our rebellious and inclusive Balmain Army – a bold and audacious attitude that both Chivas and Balmain celebrate”.

Chivas Regal is a blended Scotch whisky manufactured by Chivas Brothers, which is part of Pernod Ricard. Chivas should be enjoyed responsibly by people over 18.

Featured image credits/ChivasXBalmain