Anthony Onah’s SXSW Film “The Price” gears up for its North American release

Africa to the world.


The Price, formerly known as “Dara Ju” , follows the life of  Seyi, the 24-year old son of two Nigerian Immigrants,  and his struggle to thrive in a competitive job environment on Wall Street, exceed family expectations and excel in other complications caused by race and class. With his father dying, a romance with his white girlfriend and new business opportunities, his life is now teetering on the edge  as secrets threaten to wreck it all. And to rescue his present, he must revisit his past.

Written and directed by Anthony Onah, starring Sense 8″ actors Aml Ameen and Lucy Griffiths, The film had its world premiere at this year’s South and Southwest annual consolidation of film, interactive media and music festivals in Austin. Upon it’s premiere, Anthony confirms the importance of this movie to him.  In his words  “I am thrilled to have my first feature film, a deeply personal one, released by Orion Pictures and Samuel Goldwyn Films. I am proud that this film will join their storied legacies. Having emigrated from Nigeria to the U.S. as a young child, it was important for me to show a different perspective of American life in “The Price”.”

The film is produced by  Kishori Rajan and Justin Begnaud, Executive Producers include Tom Dolby, Susanne Filkins, Abdi Nazemian, Lynda Weinman, Jennifer 8. Lee, Greg Brockman, Peter Hess Friedland, Aston Motes and Daniel Davila.

Watch the trailer below.

“Ifunanya is too queer to live and too rare to die” Tweet at her @Iphynaya