Since Drake’s “Ojuelegba” remix, we’ve anticipated what shape Wizkid’s third studio album would take. His RCA imprint deal made the release even more attractive and after “Daddy Yo” was released at the end of last year, we were ready to settle for his promised album, Sounds From The Other Side even though the title clearly suggests it may not be intended for Nigerian audience. Regardless, the releases from the album have gotten mixed reactions from Nigerian fans who wonder if the Starboy can really pull off  a global campaign. But none of the released singles have received the amount of blatant disapproval his proposed album cover is getting on twitter.

https://www.instagram.com/p/BV457n5A-jw/?taken-by=wizkidayo

Earlier today, Wizkid shared the first look at his album cover on Instagram. While Wizkid fans have rallied around Daddy Yo tweeting praises, some “Industry expert” have declared the cover art a failure and perhaps a sign that RCA isn’t paying a lot of attention to how the Starboy is represented.

Your MCM'S album cover reminds me of the image on Cabin biscuit. pic.twitter.com/JiGKcp3tfJ

— The Merovingian (@ThePyroPreacher) June 28, 2017

https://twitter.com/africamind/status/880118479403220992

Someone come and save this pls 😪 https://t.co/Fc1LLGM9gE

— Melaninmami (@Sommu__) June 28, 2017

https://twitter.com/OsaGz/status/880103173423288320

https://twitter.com/OsaGz/status/880102867889246211

In love with this artwork 😍❤
July 14th 🔥🔥@wizkidayo #SFTOS pic.twitter.com/2WrzaFB0Nu

— mama. (@sayorr_) June 28, 2017

nah i can't believe this artwork…man…get RCA on the phoneeeeee

— Chubbziano (@SChubbz) June 28, 2017

The non- wizkid fans are the ones bothered by this art cover
we, the fans don't give a damn. The music will speak #SFTOS

— tommy shelby (@OlisaE_) June 28, 2017

It’s still not quite clear why some parts of the internet don’t like the art. Thematically however, the cover art fits the motif of African barber shop graffiti as seen in a tweet below.

👀🤷🏿‍♂️ pic.twitter.com/biYm5uHz5m

— Ayomide Tayo (@AOT2) June 28, 2017

If Wizkid is truly following through with the ‘Bringing Africa to world’ narrative he has repeated consistently in his press rounds for the album, then some of this makes sense. More so, while criticisms have poured in from different ends on the internet, there are no pointers to why  Wizkid’s animated cover is unacceptable. Surprisingly, even Wizkid poked fun at the art with a wry joke about how it should replace a similarly conceptualised art on Nigeria’s beloved Oxford Cabin Biscuit.

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