ODUMODUBLVCK’s impressive run of form continues following the release of last month’s “DOG EAT DOG II” with Cruel Santino and Bella Shmurda. Crowned by an ‘Old Nollywood’-inspired music video directed by Cruel Santino, “DOG EAT DOG II,” like previous releases, heats ODUMODUBLVCK’s ascendancy in the Nigerian music scene as he has garnered the support of fans and fellow music artists from Abuja to London.  For the Nigerian artist, the year keeps on dishing out wins in the lead up to the release of his forthcoming EP ‘Eziokwu.’

 

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A post shared by DECLAN RICE (HAMMER BOY) 🇳🇬 (@odumodublvck)

On his newest, bouncy single “FIREGUN,” ODUMODUBLVCK taps Nigerian artist Fireboy DML for a smooth collaboration that highlights the chemistry of both acts. In typical ODUMODUBLVCK fashion, he infuses the bubbly tune with well-delivered lyrics intended to serenade a love interest. Fireboy DML coats the song with vibrant melodies, serving as the ying to ODUMODUBLVCK’s yang. “FIREGUN” is both artists’ first time collaborating.

“This record is impactful to me in so many ways and that’s why it’s such a collaborative record with Fireboy and I,” ODUMODUBLVCK shares. “I started listening to Fireboy a long time ago. A proper seasoned artist with impeccable melodies. He had to be one of the artists that I wanted to bring along on my journey to the truth. EZIOKWU. That’s the name of my EP. ‘FIREGUN’ is my final reveal before the truth.”

ODUMODUBLVCK also shared that “FIREGUN” is a result of Fireboy DML’s benevolence and genuine appreciation for his art. They spent time making music, with a willingness to collaborate being a common denominator. In the studio session for “FIREGUN,” their chemistry is palpable. According to ODUMODUBLVCK, Fireboy DML was also incredibly influential in the nine-hour set for the “FIREGUN” music video, which was shot in London.

MIDNIGHT IS CLOSE. #FIREGUN pic.twitter.com/GLz2JmmRrO

— FIREGUN/JUNE 30TH (@Odumodublvck_) June 29, 2023

Directed by Nigeria-born and London-bred director Earthboi, who is responsible for visuals such as Rema’s “Dirty” and Ayra Starr’s “Sability,” the music video for “FIREGUN” is set in a gritty otherworldly world featuring beautiful vampires and other strange characters. It draws inspiration from the film franchises The Matrix and Blade Runner. In the dark-coloured setting of “FIREGUN,” ODUMODUBLVCK and Fireboy DML bring the fun and excitement of the track, flooding the scenes with a zest for life’s many pleasures. 

“Working on this video with OD and the rest of the NATIVE team was really refreshing,” says Earthboi, “there’s a real sense of collaboration and community in what was being made and you can see that through how committed everyone was to try new ideas and push boundaries. OD was vibes and inshallah the whole day we were shooting.”

In readiness for “FIREGUN,” ODUMODUBLVCK had shared “WotoWoto Seasoning,” a smooth tune with visuals from Trip. With the release of “FIREGUN” and its music video, ODUMODUBLVCK once again stakes his claim as an act not to bet against. With ‘Eziokwu’ on the horizon, he’s steadily unlocking new levels to his artistry and writing a new chapter for Nigerian Rap.

Watch the video for “Firegun” below.

Featured image credits/NATIVE